BA Product Design
Florence Gravina
Hi, my name is Flo Gravina, I am passionate about innovative design and getting out of my comfort zone. I excel in deep research for opportunities, testing, and finding solutions. I thrive working collaboratively, especially when designing alongside users in briefs regarding inclusive or thoughtful design.
The OXO Project
‘The OXO Project’ is designed for individuals with abdominal ostomies, ‘ostomates’, by addressing the difficulties encountered when away from home. Working alongside users and professionals, it’s evident ostomates experience difficulties changing their ostomy bags in public as they would at home. A lack of accessible features and even discrimination results in anxiety and negative experiences. These factors can contribute to stigmatization, lack of awareness, and psychosocial wellbeing. Just some essential features include hooks, shelf, mirror, disposal bin and accessible signage within a hygienic space.
‘The OXO Project’ explores how we could not only improve the quality of experiences but redefine the perception and approach to ostomy maintenance. Recognising that ostomates are unique with adapting routines, the products present users opportunities to adapt public restrooms and even elevate experiences at home.
The design language challenges taboos, inspired by the history of ostomies and devices, it not only celebrates how our extraordinary bodies can adapt to overcome trauma, but highlights how this makes us more powerful. The products protect the contents and is designed to feel like armour, empowering the user. The distinct design intentionally provokes questions, prompting meaningful discussions contributing to raising awareness for the movement for inclusion for ostomates.
Half The Story - The Interactive Experience
A 'pop-up' experience that encourages user interactivity to engage and learn about HALF THE STORY, a non-profit bakery employing individuals who
have faced major life barriers, including homelessness. The first "half" is an interactive projection table, users follow the journey of employees by placing
biscuits down in marked areas, which trigger vivid animations to appear.
Then, users can turn the biscuit and scan the QR code that is personalised to a random employee and their story. At the second "half", the bakery, the user writes a note of affirmation to that employee or the team and magnetises the note to the fridge using the biscuit, and in return can try a sample!