Bret Chapman

I am a British Product Designer that is passionate about creating meaningful, holistic product solutions that have an impact on the improvement of a user’s life. I see myself in the role of a problem solver. Throughout my design process my goal is too balance functionality and aesthetics, which helps build a unique user experience and design language that brings desirability to the products I design. With this viewpoint I have formed sustainability as the core theme element throughout my final year projects. Which consists of trying tackle the issues of contaminated plastic pollution and sustainability feeding the future population.

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It is estimated that by 2050 the planets population is expected to reach 10 billion people. The incline trend of the population means that the agricultural industry would need to produce 56% more food. A repercussion of this shows that the increase of meat consumption with have a huge detriment impact on the environment.

Through more refined research it was found that finding an alternative sustainable source to meat will help prevent the issues surrounding being able to sustainably feed the future population. The consumption of insects and bugs as a replacement was found to be the most sustainable and more nutritional than meat. Edible insects in western culture have a bad stigma around them for being ‘disgusting’, but research shows that people are willing to try them as part of their diet.

This is where HÄLSA is created. To be able to encourage and motivate users to start consuming mealworms as part of their everyday diet, HÄLSA allows the user freedom to create various types of meals from mealworms. With a balance of aesthetics and functionality the design fits seamlessly into the user’s environment which in return helps normalize consuming edible insects and bugs.


With plastic waste pollution becoming an ever-bigger problem in today’s current climate, and with over 8 million metric tons of plastic waste ending up in the ocean each year. It become evident that this was a huge problem.

Through extensive research and exploration into the current recycling process, the interaction where the user handles plastic became a highlighted space of opportunity. With contaminated and mixed plastic being one of the main reasons why plastic does not end up being recycled because of how it was discarded from the consumer.

From this was born CYLO a collection of bins that fits effortlessly into the user’s environment. The product has been designed to allow the user to have designated bins for certain types of plastics. The bins have been designed with the user in mind. A point of focus has been how the user interacts with the bins; easy colour scheme has been applied so that the user can naturally identify which bin to put certain plastics. Also, detail has been applied to make it easier for the user lift, carry and empty the bin.

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