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BA (Hons) Product Design

Jacob Cran

I'm a passionate and thorough problem solver, which pairs perfectly with my enjoyment for creative subjects too. This led me to pursue a career in Product design as I think they complement each other perfectly for it.


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PaceForm is a system of submergible lights designed to enhance the training that swimmers partake in, specifically providing simpler integration of pacing training. Light passes from unit-to-unit, telling the swimmer where they should be. They are configured within the app; setting the stroke, target time and distance.


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Aerate is a smart bedside table with the in-built function of an air purifier. Air is drawn in through the base of the product, cleansed within and then released out to the room. The contemporary design helps the table to look suitable within almost any environment it's put in.

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