top of page
Achda, Zahra_7241.jpg

BA Product Design

Jessica Nagle

I am a dedicated designer who is passionate about sustainability. I enjoy focusing on material exploration, particularly making use of natural waste materials and biomaterials. My designs are often inspired by nature, each creation blends the aesthetic with a commitment to environmental consciousness. I am driven to finding the beauty in waste.


273513-258542 - N0928759 - Zahra Achda- 28 April, 2024 1007 PM - Achda_Zahra_Trailshare_Co

WildCraft: the fully regenerative and circular at-home Eggshell Ceramic Pottery Kit.

In a world full of climate anxiety and global uncertainty, this kit aids in boosting hope and positivity, providing a tangible way to combat this feeling of helplessness towards the climate crisis and reconnect through natural creativity. Utilising waste eggshells from local cafes and a school kitchen, it embodies the principles of sustainability and regeneration, offering a refreshing perspective on ceramics, but with an acknowledgement of the challenges of the climate crisis we face. In this respect, the decorative pieces made with the kit, which have reached the end of their life and usefulness, can be fully composted. This kit has been created with the positive aim of creating a community of eco-conscious, passionate creatives in the drive towards a greener future. Explore this new material and create sophisticated, beautiful, and artistic pieces, that do not cost the earth.


How might we design a sustainable mood light, using recycled materials, to promote melatonin production for improved sleep after work, with an understated luxury feel?
Many people struggle to switch off from work, and this can affect the ability to relax and recharge at home. Reconnecting with nature?s natural rhythms can aid in maintaining a more positive and calmer mindset. Amapola is a light that not only looks beautiful, but it has also been designed to dim throughout the evening, to encourage the production of melatonin in the body, and a natural winding down for a better night?s sleep. Shadows are cast as the room darkens and light is gently filtered through the eggshell flowers onto the walls. As well as mimicking nature, Amapola has been created with sustainability as a guiding principle. By using everyday waste materials, it is possible to produce an understated luxury product sustainably.

bottom of page