Hattie Ayers
FPD
My design style is heavily influenced by my growing up in a rural village. I design with nature as my biggest catalyst, natural forms inspiring shape, colour, contrast and movement. I believe in William Morris’ principle of having nothing in your home that does not bring you joy; a lot of Morris’ designs were biomimicry inspired as mine are. My respect for the British landscape has morphed my personal design ethos as overarchingly sustainably driven. I do not think being environmentally conscious is a choice; it is a responsibility as a designer.
Clyft
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The Clyft collection has been designed to celebrate the natural imperfections of timber. The cleft surface splits the stools and benches fully in half, allowing the user to see the usually hidden natural texture within the cleave. This seating collection embraces the unpredictability of timber, no piece in this collection will ever be the same because of the nature of cleaving. Sustainability is at the core of this seating collection. Made entirely from offcuts, the stools give an opportunity for discarded timber to have another life. My aim is to challenge why designers expect timber to act as an artificial material rather than a living organism that possesses movement and irregularity.
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NOOK
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Nook is a versatile, modular furniture system designed for house sharers. The customisable partition placement and sliding shelves separate individual’s belonging while maintaining a sense of togetherness. Nook fits in any home, from being stacked high and spread out to create a room divider to a subtle shoe rack that lives in the hall.
Delivered flat‑packed, Nook uses CNC machined grooves to guide intuitive assembly, with cabinet connectors and standard bolts providing a sturdy yet adaptable structure.
